The Mobile and Media Company

Vision & Future

We see a future where people will rely more and more on their personal device for key, timely information and performing every day tasks as is convenient. The mobile phone as a lean back technology as opposed to lean forward of the internet provides a more relaxed/convenient user experience compatible with contemporary lifestyles.

We are empowering mobile media by developing content and applications that meet the markets needs. We do this by leveraging the unique capabilities of the mobile phone as a mass media.

These unique attributes include the capacity for interaction, the convenience of always being on and carried and the ability to personalise. These key attributes correspond highly with contemporary lifestyles. Examples of such abound such as the growth of coffee shops and usage as a business location, the growth of sites such as myspace where users personalise their “pages” and so on.